About the Site
Digital Photography Review™ is an independent resource dedicated to the provision of news, reviews and information about Digital Photography and Digital Imaging published at the Internet address www.dpreview.com™.
Digital Photography Review was founded in December 1998 by Phil and Joanna Askey, from simple beginnings grew a large and popular site, as time went on we gradually built the site up to include our vast digital camera database, timeline, forums, galleries a glossary and learn section. Of course, the core of the site are the all-day news updates and regular in-depth digital camera product reviews.
These days the site is one of, if not the, premium digital photography site with an audience of seven million unique visitors a month (around 20 million visitor sessions) reading over one hundred million pages. The site really has sky rocketed since those early days at the end of 1998. We believe in original content, unbiased content with as much detail as we can provide, we have been often copied but never bettered. We also also believe strongly that having our own material is the key to keeping the site interesting, unlike some 'para-sites' which simply reproduce other sites content.
One of the keys to the site is its long term stickiness, users bookmark and then return regularly, over 60% of our daily visitors come from their bookmarks / typed in URL. Many thanks to all my regular visitors and welcome onboard to the new visitors.
Other interesting pages
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Staff
Phil Askey: Founder, Editor, Author, Developer and Webmaster
I've been in the Internet business for about 11 years. My background is in web application development, security, design and development. Photography has always been a serious hobby and major pastime, which has now clearly turned into a profession. I started dpreview.com at the end of 1998 and in the last six years have handled and shot with more digital cameras than I'd like to remember.
Simon Joinson: Reviews Editor & Author
Simon has spent pretty much all his working life in or around the photographic world, as a first as photography student, then as a photographer, graphic designer, retoucher, writer, editor, editor-in-chief, art director and even, briefly, a retailer. In early 1997 he launched what was probably the world's first consumer digital camera magazine, What Digital Camera (UK) from his back bedroom. Since then he has launched and edited many magazines, written 7 or 8 books on photography and digital cameras and made numerous appearences in print (from industry titles to national newspapers) and on television and radio talking about digital photography and consumer technology in general. He joined dpreview.com in 2004 and hasn't looked back since.
Richard Butler: Technical writer (reviews)
Richard Butler was trained as a scientist but instead chose a career in communication. He has been a journalist and technical writer on a series of scientific and engineering magazines and has had articles published across a broad range of trade and technical publications. A long-term enthusiasm for design and graphics flourished with the purchase of his first digital camera. This interest in photography ran parallel with his work until he joined dpreview.com in 2007, allowing him to get paid to do what he most enjoys.
Lars Rehm: Technical writer (reviews)
Lars hails from the land of Beethoven, Beckenbauer and the Bratwurst, where he earned his academic qualifications in business and supply chain. After working a number of years on research projects in Germany, Spain and the UK he eventually realized that optimizing the European Logistics industry was a futile task. He decided to turn his attention to the things that really matter in life and joined dpreview as a writer. On the rare occasions he is allowed to leave dpreview’s London basement vault he tries to sample as much of the city’s cultural and gastronomic life as he can, (almost) always with a camera in his hand.
Andrew Westlake: Technical writer (lens reviews)
A keen photographer for many years, and owner of cameras of many different shapes, sizes, and formats, Andy prepared for his role as lens reviewer by staring at the screens of obscure scientific instruments for more years than he would care to mention. After eventually deciding that spending the rest of his life in a succession of basement laboratories may not be entirely healthy, he served a brief stint in industrial creative writing, and very nearly became a spy, before caving in and joining dpreview’s basement studios. Andy does not believe that testing lenses is a sufficiently hazardous business to require the use of a white lab coat.
Parinita Salian: Studio assistant / News author
After graduating in Media Studies from the Mumbai University and a Diploma in Commercial photography, Parinita worked as a Jewelry Photographer and Copywriter in India. To her, moving to from Mumbai to London was as challenging as taking the decision of leaving her beloved film camera behind and bracing herself towards digital. At DPReview, being around the comfortable surroundings of studio lights and cameras its beginning to feel like home again. She is slowly getting used to the studio tests, DPR news style, pub lunches and a daily dose of foosball.
Jaysen evenly divides his working days (and the occasional evening) between cursing and praising all things web. His past is a mystery, even to his colleagues, as is the man himself. Some say his days as a technical consultant twisted his mind; others attribute his odd ways to his Antipodean origin. In any case, it is generally understood that he is building future iterations of dpreview.com, emerging from his cubicle only to stock up on biscuits and to school hapless co-workers in the ways of Tischfußball.
Jan has spent last ten years trying mixing study with a number of programming and web design jobs. Shortly after emerging from academia, he joined dpreview. Jan is excited to work for dpreview mainly because the ratio of the visitors to developers is very close to infinity (or at least a very large number). He enjoys working at a premium location in London except for the everyday jam on the London tube. He has decided that he'll never use the tube ever again once he can find a pad closer to the office.
Support this site
You may appreciate that running this site is no mean feat, if you wish to help to support the site you can do so by (a) visiting the sponsors who may be of interest to you (clicking on banners), (b) if you work for a digital imaging related organization you may wish to: Phil Askey / Webmaster regarding advertising or (c) purchasing goods from our affiliate (see the bottom of this page).
Feedback
Here's what some people have to say about the site... (you can leave your own)
Garrett Bradley:
Thank you. I was assigned the task of "Pick a digital camera" for my company. Your site had the widest variety of models and most comprehensive camera reviews that I've found. Being able to compare several models' features side by side was a great help.Allan Borenstein:
I just wanted to let you know how much I enjoy and use your site. I find the information very good. I'm a professional photographer in Denver Colorado. I'm doing some digital imaging using photoshop, Live Picture software and I recently purchased an epson 1270 printer. I'm planning to buy a digital camera in the next 6-12 months. Please keep up the good workChris Harlow:
Just a note to say that I find this quite the best digital photography site that I have come across!Jeroen Wollaars:
Just wanted to say I'm very impressed by your thourough reviews and love your site!! Keep up this excellent work!!Alain Pirard:
By far the most informative digital cameras site I have seen on the net. All aspects and specifications are very well covered. Great site and I definitly will pass it on to friends and business associates. Thank you, your contribution has been extremely significant in helping me reach a decision on a camera suitable for my requirements.Chris Beh:
Congratulations on creating the most informative and professional website for digital imaging. I'm a budding freelance writer interested in learning photography to support my writing. I've never really used traditional film cameras and I'm conseiering just starting off with digital imaging. It will obviously be the prevelent method in a few years. It looks like digital cameras will save me many dollars of film processing costs. You've made my search for information incredibly easy.Gail Jahn:
I just wanted to thank Phil Askey for his patient tone and attention to detail when writing his reviews and "Learn" topics. Lots of reviewers have an attitude that seems to say "I'm gonna talk about this and if you can't keep up, tough break!" I've learned a tremendous amount from you, Phil. You helped.
Photographs
Images are provided for personal users comparison purposes only, no images found on this site may be re-used on any other online or print based magazine. All JPEGs have been reduced to BASIC quality (50% compression) for speed of download, to save space and to preserve copyright.
