Olympus Europe have confirmed what we guessed earlier, that the C-1 will be called the digital µ[mju:] C-1 in Europe (and probably SE Asia). The press release we've picked up is dated 22 March 2001 (CeBit time) but is currently visible on Olympus Europe's website.

Olympus digital µ[mju:] C-1	Olympus µ[mju:] (35mm Film)

Press release (Olympus Europe):

The Olympus digital µ[mju:] CAMEDIA C-1

Hanover, 22 March 2001 – "Digital photography for everyone." Now, Olympus introduces the affordable and user-friendly CAMEDIA C-1 to bring the benefits of Digital Imaging to those who, until now, have remained shy of the new photo technology. Since entering the DI market in 1996, Olympus has always maintained that digital photography should take its cue from analogue models. With the digital µ[mju:], the opto-digital specialist has created a synthesis from the advantages of the two worlds.

The C-1 reflects the smart, compact looks, effortless operation and high performance of the world’s best-selling analogue camera series – the µ[mju:] – which has sold over 18 million worldwide. Meanwhile, it also delivers the performance and versatility of the Olympus CAMEDIA digital cameras.

For many consumers, digital photography is still a mystery. Talk of megapixels, CCD chips, TFT displays, image files and computer connection make it seem miles apart from the more common analogue system. However, this perception need no longer apply. With the C-1 no technological knowledge or computer is required to "shoot digital". Of course, with a PC and home photo printer, the more adventurous user is able to fully explore digital photography.

With its stylish, flowing design the digital µ[mju:] C-1 is a camera for everyone. The compact size, 110(W) x 62(H) x 34(D) cm, lets it to slip in the pocket so it may be taken everywhere. Besides its attractive design and compact form, however, this camera also insures impressive results. Similar to its analogue Olympus namesake, it offers first-class optics and a host of excellent functions. For example, the a high-quality 4.5 mm lens (equivalent to 35 mm on 35 mm camera) and a range of automatic metering options for the best results at the press of a button. For example, the Through The Lens (TTL) autofocus ensures super sharpness while the ESP (multi-zone) metering system takes readings from various points to determine the optimum exposure settings. Accurate skin colour reproduction is assured by a choice of auto or manual white balance options. Digital zoom capabilities are also included. By re-calculating the available image data, the camera is able to deliver 2x magnification. No additional lenses are required, thereby saving on weight and cost.

The C-1 uses a CCD chip with 1.3 million light-sensitive sensors, or pixels. These ensure the resulting images have sufficient resolution to deliver postcard-size prints that rival those from analogue cameras. Today, processing labs are easily able to print the digital images saved on the SmartMedia storage cards.

Of course, the C-1 can also be used with all CAMEDIA printers to enjoy quality photo printing at home. An ideal accompaniment to this compact digital camera is the small, portable Olympus printer, P-200. Allowing optional battery operation, it permits images from the C-1 to be printed out anywhere.

The C-1 saves the digital images on SmartMedia cards. These small, lightweight and removable memory cards represent a superb storage solution. For example, with a single 64 MB card the C-1 may take approximately 146 frames in the high quality SHQ format before the media is full. With the new 128 MB cards there is room for about twice as many. Unwanted pictures can be deleted from the card at any time to provide more space. This is made easy by the integrated colour LCD screen which displays the saved images to check the results or show others.

Thanks to USB Storage Class support, image data transfer to the computer is effortless. For example, no driver needs to be installed* and the camera appears as a regular drive after connection. Once the pictures are on the PC, the possibilities for fun and creativity are radically extended. Besides viewing and editing, the photos can also be used to spice up emails.

The C-1 comes with a highly energy-efficient lithium battery that allows hundreds of shots to be taken. This compact model also accepts many regular or rechargeable AA batteries. The included CAMEDIA Master software enables image files to be archived and managed with ease while the USB cable permits fast image data transfer to the PC.

Boasting a proud tradition of excellence in photography, and a leading role in the opto-digital revolution, Olympus now opens the world of digital photography to everyone with the compact and stylish C-1. This user-friendly and affordable CAMEDIA model is planned for release in April 2001. A optional leather case or soft case with carrying strap are optionally available.